ALLMAN · D2C / E-commerce

Scaling D2C fulfilment without ops chaos

ALLMAN needed one partner for storage, B2C dispatch, and commercial movement, with clearer visibility and less founder chase-time.

Client
ALLMAN
Industry
D2C / E-commerce
Services
Warehousing · Fulfilment · Commercial Logistics

Engagement at a glance

Partners consolidated 3 → 1

Warehouse + transport handoffs

Portal visibility

The challenge

The brand was juggling multiple vendors for storage, B2C dispatch, and commercial logistics. Visibility was fragmented and founders spent too much time chasing updates.

The Genex approach

Genex became a single operating partner: D2C warehousing, order fulfilment, and commercial logistics under one account team with portal visibility.

  1. 01

    Warehousing

    Storage & fulfilment

  2. 02

    Consumer logistics

    B2C dispatch with cut-off discipline

  3. 03

    Commercial logistics

    Bulk and commercial movement

  4. 04

    Unified account management

    One account team with portal visibility

How the operation came together

  1. 1

    Warehouse

    Mapped SKU profiles and packaging norms; stood up pick-pack-ship with cut-off discipline.

  2. 2

    Domestic movement

    Connected commercial lanes for bulk moves alongside B2C dispatch.

  3. 3

    Visibility

    Enabled tracking and weekly OTIF reviews across the stack.

  4. 4

    Account management

    One operating partner, with fewer vendors and clearer ownership.

What changed

  • Fewer escalations from the founder’s desk
  • Cleaner handoffs between warehouse and transport
  • Faster response on exceptions
  • Single operating partner for growth

Client voice

Himanshu Pathak
Warehousing, consumer logistics, and commercial logistics Genex runs all three for us. Reliable ops, less chasing from my end.
Himanshu Pathak · Founder & CEO, ALLMAN

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